Recent statistics and consumer spending trends indicate that we are increasingly investing in our loved ones.
For example:
– Approximately 61% of Brits, or 3 in 5, are expected to celebrate Valentine’s Day, totaling around 32.7 million people.

– The average expenditure per person on Valentine’s Day is projected to be £52 for their loved one.
– The overall spending across the UK for Valentine’s Day is anticipated to reach nearly £1.5 billion this year.
– Generation Z (ages 18-27) will be the most enthusiastic about celebrating Valentine’s Day, with around 79% or 4 in 5 individuals planning to participate.
– In London, the expected spending this Valentine’s Day, with the average gift expenditure reaching £69 each will be the most across the UK in 2025
We truly are a sentimental bunch, and why not?
Source: https://www.finder.com/uk/credit-cards/best-credit-cards/valentines-day-statistics
Analysis conducted by finder.com