Exciting news for auto enthusiasts and everyday drivers! CHERY has officially launched in the UK, showcasing a vibrant range of SUVs designed for British customers. This milestone not only marks CHERY’s international expansion but also underscores its dedication to the evolving UK market with stylish, technologically advanced vehicles.
Building on the success of its sister brands, OMODA and JAECOO, which have gained a notable market share, CHERY plans to establish 25 franchised dealerships initially, with plans to expand to 100 by 2026. The launch event in London featured DJ Reggie Yates and the street dance troupe Flawless, with attendees experiencing the impressive CHERY TIGGO 7 and 8, including both traditional and Super Hybrid models. Two new models, the TIGGO 9 and TIGGO 4, will be arriving in the UK within the next six months.
CHERY, meaning ‘cheery’, reflects the brand’s spirited essence, becoming China’s largest vehicle exporter for 22 consecutive years. CEO Gary Lan emphasized the blend of advanced technology, safety, and affordability in their vehicles.
Every model is designed for British roads, ensuring compliance with European standards. CHERY UK focuses on repairability and vehicle security, working with Thatcham Research and DHL for quick parts availability and delivery.
With a comprehensive 7-year warranty and 3 years of RAC roadside assistance, CHERY provides peace of mind at competitive prices starting from £24,995 OTR for the TIGGO 7. Stay tuned for updates on CHERY UK’s expanding dealer network!
- For more information, you can visit the Chery UK website at this address: https://cherycar.co.uk/
In summary, each CHERY UK vehicle is backed by a comprehensive 7-year warranty and aftermarket care, including full RAC roadside assistance for the first 3 years, subject to annual servicing terms and conditions. The price for the CHERY TIGGO is £24,995 OTR for the 1.6-litre TDGI and £29,995 OTR for the Super Hybrid. Meanwhile, the seven-seater CHERY TIGGO 8 starts from £28,545 OTR for the 1.6-litre TDGI and from £33,545 OTR for the Super Hybrid. Prices correct at time of publication.
