The best-restored and modified cars have always commanded high prices. However, as the restomod market becomes increasingly saturated and more expensive, how can a company distinguish itself from its competitors?
For Kimera Automobili, the Italian company founded by ex-rally driver Luca Betti and focused on Lancia vehicles, the first step in their strategy was to create the outstanding EVO37. Building a great car is essential!
The second part of their plan is underway with the introduction of ‘Villa Kimera,’ a converted 17th-century palatial estate. This venue has historically hosted Italian royalty, including nobility and footballers, and now serves as Kimeras’ clubhouse.
Villa Kimera aims to capture a similar ambiance to Pagani’s Atelier and Bugatti’s Château Saint Jean. Join Top Gear Magazine’s Associate Editor, Jason Barlow, for an exclusive tour.
- You can also subscribe to the Top Gear YouTube channel for more videos here. (Please note you will be redirected away from Motoring Echo)
- Click here to visit the Motoring Echo video library.
