All-electric Subaru Solterra contributing 27% of sales.
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Subaru (UK) Ltd. saw a 30.2% increase in vehicle sales in the first half of 2024 compared to the same period in 2023, with 1,426 new vehicle sales by the end of June 2024 as a niche Vehicle Distributor here in the UK.

This growth in sales outperformed the UK automotive industry, which saw a 6.01% increase over the first half of 2023, with 1,006,763 vehicles registered by June 2024, according to the latest data from the SMMT. Subaru’s performance also positioned the brand among the UK’s top ten fastest-growing automotive brands.

The all-electric Subaru Solterra contributed 27% of the sales mix, the highest achieved by the model since its launch. This performance makes Subaru the leader in EV sales compared to other manufacturers that offer both Internal Combustion Engine (ICE) vehicles and EVs in the UK model range.

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Subaru Outback accounted for 29% of all Subaru sales during this period and was the brand’s best-selling model in 2024, slightly ahead of the Solterra. The Forester made up 23% of total sales.

Subaru SUVs are rugged, practical, and confidence-inspiring vehicles designed for urban, rural, and off-road use. They offer up to 220mm of ground clearance, permanent Symmetrical All-Wheel-Drive, and the brand’s X-MODE off-road system as standard, ensuring maximum grip and traction in various weather and terrain conditions.

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