This week, CHERY UK is sparking excitement across the nation with its ‘Love at First Drive’ event, inviting drivers to discover their ultimate SUV match. From 20–27 February, CHERY retailers nationwide are opening their doors to celebrate automotive passion and innovation.
At the heart of this event is the chance to meet the dynamic CHERY TIGGO lineup. The versatile five-seater TIGGO 7 stands ready as a stylish, dependable partner—perfect for school runs, weekend getaways, and the daily commute. For those with bustling families and big adventures, the roomy seven-seater TIGGO 8 offers ample space for kids, friends, and all the gear that makes life fun, all while maintaining a sleek, modern look.
Both the TIGGO 7 and TIGGO 8 offer drivers a choice between a traditional petrol engine and CHERY’s advanced Super Hybrid System (CSH), delivering impressive fuel economy, low emissions, and the freedom to go further with confidence.
Topping the range is the flagship TIGGO 9 Super Hybrid, a refined, technologically advanced seven-seater that blends premium comfort with cutting-edge features. It’s designed for families who want to enjoy every journey in style, safety, and serenity.
The ‘Love at First Drive’ event isn’t just about finding your perfect SUV—it’s about celebrating the joy of discovery. Guests who book and attend a test drive will receive an adorable CHERY Panda soft toy to take home. And for those who fall in love and purchase a new CHERY TIGGO, a generous £480 in Uber Eats vouchers awaits, ensuring cosy nights in for a whole year. Exclusive event-only discounts and special surprises add to the fun, making this a can’t-miss occasion for car enthusiasts.
Farrell Hsu, Country Director at CHERY UK, shares the excitement: “Our ‘Love at First Drive’ retailer activation is playful, fun, and full of treats. Whether you’re looking for practicality, space, or premium comfort, there’s a CHERY TIGGO waiting for you at a retailer near you.”
Ready to find your perfect match? Reserve your place at your local CHERY retailer and see why falling in love with a car is more thrilling than ever before.
The CHERY TIGGO 7 starts at £24,995 OTR, while the spacious TIGGO 8 begins at £28,545 OTR. The luxurious TIGGO 9, available in a fully loaded flagship specification, is priced from £43,105 OTR, with premium paint as the sole optional extra. Every model comes with a 7-year/100,000-mile vehicle warranty, an 8-year/100,000-mile battery warranty, and complimentary RAC roadside assistance for the first year, subject to annual servicing.
For full terms and conditions, you can visit the CHERY UK website here. Prices correct as of February 2026.
